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* A clear statement of the investment offering Check with your attorneys about the legality of your offering, including how much equity for how much money you're planning to offer this time through, and the planned future dilution for later rounds of investment. An outrageous valuation shows investors you may still have your head in the clouds.

For example, offering 50 percent of a company for $5 million means you're valuing your company at $10 million. Divide the amount you plan to take as investment by the percent of ownership you're offering to give in exchange.

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Of course, there is the occasional exception, such as Netflix, the popular home delivery service for DVD movie rentals, for example. It's easier to predict the success of a tangible product than it is a service, which is why service businesses are rarely interesting to venture capitalists. * A defensible product with a competitive advantage. If this is the case, look for angel investors or friends and family (and keep reading). Yes, that often means they won't fund your plan because you don't have experience, but you don't have experience because they won't fund your plan. * A management team with a proven track record. Therefore, when they search for investment vehicles, they look for the following: They won't steal your idea: The last thing they want is another business idea without a team to implement it.

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They aren't sharks or bad people-they're just professional managers doing their job. They probably won't consider your venture unless you're introduced to them first because they have no other way to screen and process all the proposals they get. They fund only a few thousand plans per year, and they have to reduce their risks because they're investing other people's money. The venture capitalists are the most demanding. And in the middle, there are tens of thousands of private investors called 'angels.' At the low end, you have friends and family. At the high end, there are a few thousand venture capitalists working for a few hundred venture capital firms. But the engine alone isn't enough to make the car go, and you need to recognize this from the beginning.ДЄnother important point to understand is that investors are not all the same. By itself, your plan is like an automobile engine-the car won't go anywhere without it. The investment decision depends on a lot of other factors: the business team and its track record, the product you'll be selling, the competitive advantage you have and what your market is, among others. Monthly, Quarterly, Fixed or Contract TermsДЇrom venture capitalists to angel investors, hereжЉЇ what your business plan needs to include to catch the eye of startup investors.ДЄlthough you definitely need a business plan to find investors, your plan alone-no matter how good it is-isn't enough to attract investors.

Working capital up to 5 years, subject to annual review

Up to a maximum of 15 years subject to assets financed Our officers will be able to direct you to our other products on application.Д¬ompetitive rates subject to terms of funds and risk ratings where applicable For example, you may be eligible for the SME Global product even as a start-up if you have a ready market overseas or you have a patent pending or patented product for global distribution. The main criteria is the viability of the business idea and how that idea can effectively be translated into a business plan to produce, commercialise and market to identified local or international markets.Дepending on your business scope, you may also be eligible for all other SME Bank products and services. In addition, we may also be able to match your start-up development requirements with the appropriate dedicated funds or programmes which are being channeled through the SME Bank.

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